OR in the Media -Getting the word out on “Operations Research”

I was just looking through the latest issue (April 09) of ORMS Today and saw that INFORMS has partnered with Discoveries + Breakthroughs Inside Science (DBIS). What is DBIS?  In their own words:

Supported by a coalition of scientific and engineering professional societies and a generous contribution from the National Science Foundation, DBIS promotes awareness of and appreciation for the role science, technology, engineering and mathematics professionals play in our daily lives.

How does DBIS promote science, engineering and math?  By providing newscasts to local TV stations that subscribe to DBIS. The website indicates that DBIS produces twelve 90-second segments per month and each segment is reviewed for scientific accuracy.

23 professional societies including INFORMS, Institute of Electrical and Electronics Engineers-USA (IEEE), American Society of Civil Engineers (ASCE), American Mathematical Society (AMS) and American Physical Society (APS) are members of DBIS.  A full list can be found here.

I just search for the words “operations research” and it came with 12 links to newscasts.  Two stories have “operations researchers” in their title some others have “computer scientists”, “civil engineers”, etc.

If you want to submit your research story to be newscast, you can find the instructions and DBIS story criteria (along with the two ‘pure’ OR stories that appeared in the media) in this page.

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